We help eCommerce and DTC brands find hidden value and unlock profitable growth.
Reveal Missed Opportunities
eCommerce &
DTC Audits
APJ Digital’s audits help you find opportunities you’re missing & problems hiding in your data. We’re always honest and transparent; if everything’s good already, we’ll tell you—and give you peace of mind.
Data review
Deep dive into your ad platform data, conversion tracking data and product feed data to find the money you’re leaving on the table.
Shopping feed analysis
Thorough shopping feed audits, including our own Comparison Shopping Service (CSS), which can yield up to 20% reduction in Google Shopping click cost.
Actionable outputs
Clear recommendations to achieve a tangible business goal.
Performance-Driven Campaigns
eCommerce &
DTC Management
From single-channel conversion-focused campaigns to complex multi-channel strategies, we make sure your strategy and campaigns are fully optimised and aligned with your business goals.
Strategy development
Tailored recommendations depending on your business goal Strategy development tailored to your specific needs. As part of the Google Ads Beta program, APJ Digital are among the first to access new features—so we can pivot your strategy before things change.
Paid media management
Day-to-day account management in Google Ads, Microsoft Ads (bing) and Facebook ads to optimise performance continuously.
Testing
Continuous optimisation to enhance ad effectiveness.
Turn Data Into Action
eCommerce &
DTC Measurement
& Analytics
Feel like you’re wasting half your ad spend, but not sure which half? If your analytics aren’t set up right, you’re building on sand. We’ll help you turn data into actionable insights and prevent wasted ad spend.
Tracking & analytics
We’ll make sure everything’s configured correctly to accurately measure your campaign performance—and how it’s impacting on the business.
Data warehouses
Automated data consolidation to help you solve data challenges, speed up decision making, simplify data, align teams, make better decisions faster and fuel growth.
Data analysis
We’ll identify trends, correlations, and opportunities for improvement, ensuring that your advertising strategy is informed by solid insights.
Bespoke reporting
You’ll get customised performance dashboards and reports aligned with your business goals, helping you better understand your ad spend, campaign performance and growth opportunities.
Our Process
- Discovery meeting
We’ll start by understanding your background, pain points, and targets. We’re not the right fit for everyone, and we’ll be honest about whether we can help. - Account Review and Recommendations
Our team reviews your account and provides tailored recommendations to enhance performance - Proposal
We offer a fixed-price proposal based on the scope of work. We don’t charge a percentage–based fee, so you’ve always got a clear view of your costs. - Onboarding, Management,
and Ongoing Optimisation
We’ll onboard you into our system, manage your campaigns, and continuously optimise for the best results. - Ongoing Communication
Our approach to communication is built on providing you with actionable insights, not just raw data. We use automated data pipelines to handle the technical data collection, which frees us up to focus on what you’re really paying for, strategic thinking.
We provide custom commentary on how market changes and competitive shifts impact your strategy, ensuring our insights are always relevant to your business.