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Leaner PPC for
eCommerce & DTC

APJ Digital gives retailers the insight and expertise to get higher returns from ad spend.

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Trusted by:

introduction

Get the insight you need to grow sustainably.

It’s never been harder to grow sustainably with paid media. CPMs and CPCs are rising, algorithms & platforms are changing and growth often comes at the expense of your margins.

But with APJ Digital, it’s different. Because we’re lean. Commercially aware. And we can adapt quickly to trends, find out what works, and make sure you’re only spending on campaigns that achieve your business goal.

“They’ve definitely got their finger on the pulse as Google’s constantly changing. They didn’t just execute—they guided us, identified gaps in our strategy. They really care about delivering results. APJ Digital is extremely knowledgeable and they're always there on call, which was important to us.”
Charles & Ivy

services

When you work with us, it’s different.

See the bigger
picture

Marketing efficiency and vanity KPIs aren’t enough if they’re not tied to a clear business outcome. That’s why we go much deeper than standard ad metrics within ad accounts, analysing your inventory, margins and customer reviews — to make sure your marketing spend directly improves your business.

Ad data blended with first-party data, inventory levels, product reviews, offline activity etc in Google BigQuery

Campaigns aligned directly with business goals including profitability and inventory management

Deeper context on ads performance using sentiment analysis on reviews

More accurate, compliant measurement and tracking including client and server-side tracking

Ad data blended with first-party data, inventory levels, product reviews, offline activity etc in Google BigQuery

Tests and changes implemented without lengthy internal approval cycles

AI and a lean model to compete effectively, cut inefficiencies, and focus budget on media spend, not our overheads.

Test & optimise
faster

Because we’re small, we can move faster. Much faster. We can test, learn and optimise in days not weeks or months. You don’t have to wait for a ticket to be created, another department to respond, or for your catch up meeting.

Be sure you’re in
safe hands

We’re T-shaped marketers: we give you a broad understanding of marketing disciplines but specialise exclusively in DTC & ecommerce PPC. That gives us deeper insights on your market, and the commercial awareness to understand your business fundamentals.

Deep understanding of business fundamentals (Profit & Loss) and client challenges

Fast pivots to adapt to market trends and shifts

Google Ads partner since 2011 and part of the Google Ads beta program so we get access to new features and trials before competitors